THE BRITELINE® in the 36th Athens Fashion Week

Dear Friends,

On Thursday, April 3, 2025, we were delighted to showcase THE BRITELINE® Yachting Line, at the 36th Fashion Week, achieving great success!

Our Yachting Line draws inspiration from the beauty, colors, and light of the Athenian Riviera, merging our "Rays & Waves" and "Let The Star Guide you" concepts. It represents every woman's life journey, marked by lighter or darker moments and challenging or smoother "waves," always guided to her destination by an internal moral compass that shows her the right path.

Christina Charokopou, the Founder & Creative Creator, developed the "plaid reinvented" and "nautical lines reinvented" designs using the Line from THE BRITELINE ® Logo, leading to the creation of the "Brite Rays" and "Brite Waves". Incorporating the Compass Star from the concept "Aphrodite Reinvented," she designed an all time elegant and colorful collection of feminine shirts, tops, skirts, dresses, scarves, shawls, handbags, and jewelry suitable for wearing throughout the day during Spring, Summer and Fall.

Our Catwalk was graced by six incredible, accomplished women of all ages alongside four professional models, reinforcing our belief that "every woman is a Star"!

You can view catwalk photos below:

The Music Video featuring the Concept and the design patterns of our Yachting Line durring the Catwalk was created by the amazing George Howard and you can watch it in the following link:

https://youtu.be/OMWeOHCWbRY?feature=shared

The Catwalk Video will be uploaded soon.

The photos below were taken after the catwalk: